Coronavirus: Netflix lowers video quality in Canada as demand on bandwidth surges
Netflix is lowering video quality for its subscribers in Canada as it attempts to reduce soaring demands on internet bandwidth.
The streaming giant says it will introduce changes today that are designed to slash its data traffic by 25 per cent as internet service providers deal with a surge in user activity in the midst of the COVID-19 pandemic.
The lower bandwidth streams of Netflix programs should still deliver the usual quality of each plan, the company said, whether it’s ultra-high definition 4K, high-definition or standard definition.
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In a blog post last week, the company’s vice president of content delivery explained that Netflix has many different levels of streaming quality for each title within each resolution tier.
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